PumpTV

PumpTV Contacts:

Daniel Geurs
National Sales Director
0402 697 576
daniel.geurs@pumptv.com.au

Zale Thurgood
Group Sales Manager – Victoria
0411 668 438
zale@pumptv.com.au

PumpTV is a unique, measurable and verifiable digital media platform that engages consumers for up to four minutes of dwell time spent filling their vehicles at the petrol pump.

PumpTV is featured on 19” high definition, sunlight readable LCD Screens installed atop petrol pumps at premium 24 hour service stations (click here to see our network) and is designed to capture “on-the-go” consumers using sight, sound and motion.

Advertisers and Media buyers can enhance their media plans by using our exclusive network to reach millions of engaged consumers each month. PumpTV gives advertisers the ability to target broad or specific demographics through our flexible designated market areas (DMA’s).

PumpTV consists of a 2.5 – 3 minute recurring loop, displaying up-to-date News and Entertainment content and gives advertisers 6 message delivery options:

- 15 Second Full Screen TVC with Audio
- 30 Second Full Screen TVC with Audio

- 30 Second Traffic Sponsorship TVC or Flash with Audio

- 20 Second Weather Sponsorship animated Flash Panel (no audio)

- 10 second static or animated Flash “wraps” (no audio)

- 20 second static or animated Flash “wraps” (no audio)

Static or animated “wraps” are combined with Seven Network and Yahoo!7 news, sport, finance and weather updates which are refreshed four times a day, every day of the week. The traffic sponsorship is a unique position best suited to advertisers with an automotive synergy, real time traffic updates are displayed together with a TVC or animated flash sequence (with audio)

Advertisers can reach consumers on a Fortnightly or Monthly campaign basis and PumpTV provides usage reports so Advertisers know how many consumers have been exposed to their message.